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Privacy Agreement

Last Updated: June 22, 2025

1. Introduction

Better Yu, LLC (“Better Yu,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Agreement (“Agreement”) describes how we collect, use, disclose, and safeguard your personal information when you visit our website and use our services, including e-commerce peptide sales and telehealth consultations. By accessing or using our Site and Services, you agree to the terms of this Agreement.

2. Information We Collect

We collect personal information that you voluntarily provide and information automatically collected when you use our Site.

1. Information You Provide:

  1. Account Registration: Name, email address, phone number, mailing address, date of birth, password.
  2. Health Information: Medical history, prescriptions, consultation notes (when you engage in telehealth).
  3. Payment Information: Credit/debit card details, billing address (processed via secure third-party payment processors).
  4. Communications: Records of your communications with our support team or providers (email, chat, telephone).

2. Automatically Collected Information:

  1. Usage Data:IP address, browser type and version, operating system, pages visited, referral URLs, and timestamps.
  2. Cookies & Tracking Technologies:Cookies, web beacons, and similar tools to recognize your device, track Site activity, and remember preferences.

3. How We Use Your Information

We use your information for the following purposes:

  1. Service Delivery: To fulfill orders, process payments, ship products, and provide telehealth consultations.
  2. Account Management: To create and manage your user account, authenticate identity, and communicate updates.
  3. Customer Support: To respond to inquiries, troubleshoot issues, and improve our Services.
  4. Marketing & Communications: To send promotional emails, newsletters, and service announcements (you may opt out at any time).
  5. Legal & Safety: To comply with legal obligations, enforce our Terms of Use, and protect against fraud or unauthorized activity.
  6. Analytics & Improvement: To analyze usage trends, monitor Site performance, and develop new products or features.

4. Sharing Your Information

We may share your information under the following circumstances:

1. Service Providers & Business Partners:

  1. Compounding pharmacies, payment processors, shipping carriers, IT/hosting providers, and analytics vendors—under contractual confidentiality obligations.

2. Legal Compliance & Protection:

  1. When required by law or to respond to valid legal process (e.g., subpoenas).
  2. To protect the rights, property, or safety of Better Yu, our users, or the public.

3. With Your Consent:

  1. We may share or disclose additional information with your explicit permission.

4. Business Transfers:

  1. In connection with a merger, acquisition, financing, or sale of assets—subject to confidentiality and notice requirements.

5. Data Security & Retention

  1. Security Measures: We implement administrative, physical, and technical safeguards—including encryption in transit (TLS) and at rest, access controls, and regular security assessments—to protect your data.
  2. HIPAA Compliance: For all telehealth-related Protected Health Information (PHI), we adhere to HIPAA Privacy and Security Rules and maintain Business Associate Agreements with relevant vendors.
  3. Data Retention: We retain your personal data only as long as necessary to fulfill the purposes outlined in this Agreement, comply with legal obligations, resolve disputes, and enforce our agreements.

6. Your Privacy Rights

Depending on your jurisdiction, you may have the following rights:

  1. Access & Portability: Obtain a copy of your personal data in a structured, machine-readable format.
  2. Correction & Deletion: Request correction of inaccurate information or deletion of your personal data, subject to legal exceptions.
  3. Opt-Out: Opt out of marketing communications at any time by following unsubscribe instructions.
  4. Restrict Processing: Request that we limit how we use your data in certain circumstances.
  5. Data Protection Authorities: Lodge a complaint with your local data protection authority (e.g., the Wyoming Attorney General, the California Attorney General for CCPA, or your EU supervisory authority under GDPR).

To exercise any of these rights, please contact us at info@betteryu.com.

7. Cookies & Tracking

We use cookies and similar technologies to:

  1. Remember your preferences and login state.
  2. Analyze Site traffic and usage patterns.
  3. Provide personalized content and advertising.

You can disable cookies through your browser settings, but this may affect Site functionality.

8. Children’s Privacy

Our Services are not directed to children under 18. We do not knowingly collect personal data from minors. If you believe we have inadvertently collected data from a minor, please contact us to have it removed.

9. International Transfers

Your data may be stored or processed in the United States. If you reside outside the U.S., by using our Services, you consent to the transfer of your personal data to the U.S. in accordance with this Agreement.

10. Changes to This Agreement

We may update this Agreement to reflect changes in our practices or legal requirements. We will post the revised date at the top and notify you of significant changes via email or Site notice. Continued use after changes constitutes acceptance.

11. Contact Us

If you have questions or concerns about this Privacy Agreement, please reach out:

Better Yu, LLC
1350 Dresden Drive NE,
#1006, Atlanta, GA 30319

This Privacy Agreement is designed to meet the requirements of applicable U.S. federal and state privacy laws (including HIPAA and CCPA) and general principles of GDPR.